Integrations

Technical specifications

Advisor

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Li Hawkins

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Overview

Launch year

2022

Compatible integrations

Description

Navigate the new era of performance benchmarking with confidence.

Spot competitive trends early - Uncover revenue opportunities by analyzing historical and forward-looking competitor data in a user-friendly dashboard
Measure the success of your strategy - Benchmark occupancy, ADR, RevPAR and a host of other performance metrics against competitors
Maximize your market share - Leverage market, sub-market, and compset data to drive strategic decisions
Take action faster with proactive insights - Let Benchmark Insight guide you to the most relevant data to save valuable time

What makes Benchmark Insight unique:

Actionable intelligence that drives decisions - Insights that tell you where to focus, what actions to take, and where opportunity exists.
Lightning-fast with a simple and easy to use interface - Unparalleled user experience provides instant clarity on performance.
The most diverse and trusted data set in the hospitality industry - Historical and forward looking data spanning global chains, independent hotels, and short term rentals.
Flexible integrations with fast onboarding - Getting started is refreshingly simple and user-friendly, allowing you to spot trends and take action faster

Details

Infrastructure detailsCloud, Multi-Property

Support languagesENAR

CategoryBusiness intelligence

SubcategoryCompetitive Benchmarking

Integrations

IndustryHospitality

Screenshots, videos and other resources

Benchmark Insight - Product Overview

Product features

Dashboards, Analytics and Reporting

Daily Reporting

Dashboarding And Data Visualization

Market Insights Reporting

Reporting And Analytics

Sales Data

Scheduled Reports

Performance Reporting

Competitor Benchmarking

Discount Monitoring

Rate Type Comparisons

Room Rate Comparison

Data Intelligence And Analysis

48 months Historical Data Analysis

Historical Trend Analysis

Parity Reports

Rate Parity Alerts

Revenue Analysis

Segmented data with Different Time Periods

Channel Analysis (Brand.com, CRS, Direct, GDS, OTA)

Market Segments Analysis (Discount, Leisure, Groups, Corporate, Retail, Government, Wholesale)

Integration, Connectivity And APIs BI

Open API

Optimization BI

Market On-The-Books (OTB) Data (if supported)

Multi-Currency Support

Occupancy On-The-Books (OTB) Data (if supported)

On the Books (OTB) Comparisons

Room and Rate Type Filtering

Smart Compset

Business Intelligence

Net Revenue KPIs

Performance Data

Occupancy On-The-Books (OTB) Data (if supported)

Market Segments Analysis (Discount, Leisure, Groups, Corporate, Retail, Government, Wholesale)

Pickup Analysis

Early Warning Trends

Forecasting BI

Meeting And Events Intelligence

Support Level

Office Hours Online Support

E-Training / Online Training

Integrations

Filter:

Clear filter

Atomize RMS

Vendor verified

Vendor: AtomizeCategory: Commercial and distributionSubcategory: Revenue Management System (RMS)

Technical specifications

Specifications

Configurations

Onboarding with Benchmark Insight is refreshingly smooth. Simply sign up for your free trial and you're instantly greeted by an intuitive interface designed for effortless adoption. No extensive training required! Our system automatically syncs with your PMS, ensuring accurate data and eliminating manual setup. Within minutes, you'll be exploring competitor insights, visualizing key metrics, and uncovering actionable opportunities to drive your hotel's success. We're confident you'll be up and running, strategizing with newfound clarity, in no time.

Scalability

Benchmark Insight seamlessly scales with your needs, whether you're a boutique property or a global chain. Our robust cloud-based infrastructure handles massive datasets efficiently, ensuring smooth performance regardless of your data volume or user base. Integrations with leading PMS systems further enhance scalability, automatically ingesting and processing your data as your business grows. This ensures you always have the latest insights at your fingertips, empowering strategic decision-making at every stage.

Fee structure

Monthly Flat Fee

Pricing:

Buyers

FAQs

What KPIs can I see in Benchmark Insight?

As well as competition and own-brand occupancy, ADR, and RevPAR performance, Benchmark Insight also shows your MPI (Market Penetration Index), ARI (Average Room Index) and RGI (Revenue Generating Index).

How are competitive markets defined?

With the industry’s most comprehensive data set at our disposal, we ensure you are comparing your hotel's performance against a diverse mix of competitors, spread across various market areas, including different brands, chains, independent hotels, star ratings, alternative lodging, room counts, and price ranges.

How often is the data refreshed?

Data is updated and refreshed daily to reflect the latest data from your PMS, which is also automatically reflected in the competitive data. The PMS data is received every morning to collect all changes made to past and future bookings up to one year ahead and five years in the past. The system syncs at least once a day, depending on the PMS integration of your property.

How easy is it to get started with Benchmark Insight?

Getting started with Benchmark Insight is refreshingly simple. Our intuitive interface ensures that anyone, regardless of their technical background, can quickly onboard and start benefiting from our powerful data. No extensive training required – just sign up, and you're ready to go!

How is my data protected?

All data shown in Benchmark Insight is aggregated so no individual hotel will ever be exposed. Lighthouse has also obtained the highest security accreditations: Lighthouse is ISO 27001 certified Authentication is required to access the web application functionalities (e.g. a login portal) All communications are secured over a protected channel - HTTPS / TLS1.2 or higher Account passwords are stored using a salted hashing algorithm Lighthouse products are developed using a Secure SDLC process Customer / multi-tenant segmentation using an internal authentication and authorization scheme to avoid mixing customer data

Benchmark Insight

Unveil Competitive Insights & Drive Strategic Decisions with Benchmark Insight

Dashboards, Analytics and Reporting

Competitor Benchmarking

Data Intelligence And Analysis

Integration, Connectivity And APIs BI

Optimization BI

Business Intelligence

Forecasting BI

Meeting And Events Intelligence

Support Level

Monthly Flat Fee