Integrations

Technical specifications

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Li Hawkins

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Overview

Launch year

2023

Compatible integrations

Description

Paximizer is a Customer Data Platform specifically designed for the travel industry, handling the unique data challenges of longer customer journeys, multiple “on-the-go” interactions, and complex multi-vendor servicing across the travel experience. Our intuitive platform enables customer-facing teams to focus on the traveller rather than on the tool itself, making it easy to deliver seamless customer experiences.

Details

Infrastructure detailsCloud

Support languagesEN

CategoryBusiness intelligence

SubcategoryCustomer Data Platform (CDP)

Integrations

Paximizer comes pre-integrated with essential systems like PSS either ticket or ticketless, DCS, OOMS, booking apps, FFP, RMS as well as 3rd party systems, etc. ensuring quick connection and launch.

IndustryHospitality,Travel

Screenshots, videos and other resources

Paximizer : Unlock the power of your customer data

Product features

Customer Data Unification

Create Unlimited Number Of Lists

Customer Profiling

Data Deduplication

Deterministic Matching (match customers when there is some explicit identifier)

Hard Profile Merging (combine profiles into a single profile record)

Probabilistic Matching (merging of records high likelihood it is same user)

Secured Data Protection

Segmented Messaging (Reservation Type, Demographics)

Soft Profile Merging (keep original records entries)

Data Analytics and Reporting CDP

Business intelligence And Analytics

Dashboarding And Data Visualization

Data Analysis And Reporting

Email/Marketing Automation (MailChimp, Sendgrid, Salesforce Marketing Cloud, etc)

Loyalty Program Management

Marketing Dashboard

Data Cleansing, Transformation and Enrichment

Customer Lifetime Value (CLV) Prediction

Demographic Enrichment (age, gender, he number of kids, occupation, etc)

Lifestyle and Interest Data enrichment (interest in sports, video games, movies, etc)

Predictive Segmentation (Lookalike Modeling)

Propensity Models (Likelihood to visit, convert, purchase, churn, open, etc)

Purchase Behavior Enrichment (affinity to purchase in specific channels, etc)

Recommendation Predictive Model (Content or Product affinity, next best action, etc)

Management and Optimization CDP

Automated Data Gathering And Integration

Centralized User And Role Management

Corporate Login (Portal)

Multi-Lingual

Real Time Data Collection

Unlimited Users

Support Level

24/7 Online Support

Dedicated Account manager and Implementation Manager

Dedicated customer success manager

Dedicated onboarding specialist

Integrations

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FAQs

Does the system meet GDPR requirements?

Yes, the system adheres to GDPR requirements by prioritizing privacy by default and design. This means that all necessary GDPR standards are inherently incorporated into the system's architecture to ensure the protection and privacy of user data in compliance with regulations.

Can the system work with 3rd party e-commerce solutions?

Absolutely, the system is designed to seamlessly integrate with third-party e-commerce solutions, allowing for enhanced flexibility and compatibility.

Paximizer CDP

The Customer Data Platform acts as a central hub for diverse data, facilitating customer-centric processes and seamless integration with our suite of products to ensure cohesive operations and optimized performance.

Customer Data Unification

Data Analytics and Reporting CDP

Data Cleansing, Transformation and Enrichment

Management and Optimization CDP

Support Level