IDeaS is the world's most trusted revenue management cloud-based provider to forecast accurately, price confidently, and achieve greater profitability for hotels and resorts.

Wholly owned by SAS Institute—the global leader in business analytics software and services—and with over three decades of demand-based pricing experience, IDeaS provides industry-leading analytics that transforms data into revenue for all hotel types and sizes around the world. 

With over 30 years of expertise, IDeaS delivers revenue science to more than 30,000 clients in 158 countries. Combining industry knowledge with innovative, data analytics technology, IDeaS creates sophisticated yet simple ways to empower revenue leaders with precise, automated decisions they can trust.