Product Hotel Web Analytics
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Hotel Web Analytics

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By Optimand
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Davide RizziAccount & Business Development Director
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Li Hawkins

Project management & innovation

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Overview

Launch year

2017

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Compatible integrations

0

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Description

Optimand Hotel Web Analytics is a powerful tool designed to provide in-depth insights into your hotel’s online performance. It helps users understand website traffic, booking trends, and customer behavior through detailed analytics and reporting. Ideal for independent hotels, hotel chains, and small groups, this product offers actionable data to enhance marketing strategies and optimize the guest experience. Integration with existing hotel management systems is seamless, ensuring that you can leverage comprehensive analytics without disrupting your current operations.

Details

Infrastructure detailsCloud
Support languagesEN
CategoryBusiness intelligence
SubcategoryCompetitive Benchmarking
Integrations
IndustryHospitality

Product features

Dashboards, Analytics and Reporting

Competitor Benchmarking

Data Intelligence And Analysis

Integration, Connectivity And APIs BI

Optimization BI

Business Intelligence

Forecasting BI

Meeting And Events Intelligence

Support Level

Integrations

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Technical specifications

Specifications
Configurations

Onboarding for Optimand's Hotel Web Analytics is streamlined and efficient, ensuring a smooth integration into your hotel's operations. Our team will guide you through setup, starting with a thorough needs assessment to tailor the analytics to your requirements. We provide comprehensive training and support during the implementation phase to ensure your team is equipped to leverage the platform effectively. This seamless onboarding process helps you start analyzing data and optimizing performance swiftly.

Scalability

Optimand's Hotel Web Analytics is highly scalable, designed to grow with your business needs. Whether managing a single property or an extensive hotel chain, the platform adapts effortlessly to varying data volumes and user requirements. It supports an expanding array of analytics features and integrates seamlessly with additional modules as your business evolves. This flexibility ensures that the solution remains effective and efficient, regardless of your scale or complexity.

Fee structure

Pricing:

Pricing details available on vendor website

Buyers

FAQs

Can we add the Optimand code to Google Tag Manager?

Yes, you can add Optimand demand tracking to any tag manager or directly in the footer of your website. You can expect to go live within 24 hours from your application.

Do you offer enterprise pricing?

Yes, please get in touch to receive custom pricing based on number of properties and services required.

Can we use Optimand conversion tool if we subscribe to the Lite free plan?

Yes, you can always activate tailored and secret rates to increase your direct bookings, also using our free plan. For each booking received and stayed via the conversion tool there is only a 3% compensation fee.

Can you provide custom development?

Yes, we have already supported several luxury hotel brands developing custom solutions for their website and ad-hoc business intelligence tools.

Is Optimand Fully GDPR compliant?

Yes, Optimand is fully GDPR compliant as the system doesn't handle any personal data of your users/customers.

Who is the data owner?

The hotel client will always be the data owner, no 3rd parties can have access to any of your data.

Can you install Optimand on any hotel website

Yes, Optimand includes a suites of tools and applications available for any hotel website and booking engines. All our solutions have been built for high scalability and flexibility.

Can you also provide compset pricing?

Yes, hotels can access the latest rate shopper to easily visualise real-time compset pricing for all room types and check parity issues from several countries.