Product Zence 360
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Zence 360

By Zence CRM
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Your Ultimate Data-Led Customer Engagement Platform

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Li Hawkins

Project management & innovation

About Li Hawkins

Overview

Launch year

2017

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Compatible integrations

0

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Description

Seamlessly manage customer interactions across the entire lifecycle with an integrated CRM suite that enhances engagement, loyalty, and retention. Gain a unified view of customers, personalize interactions, and drive business growth with AI-powered automation and insights. 


Key Features: 


1. Customer Data Platform  

  • Consolidate customer data from multiple sources (web, mobile apps, CRM, social media, POS, customer feedback). 
  • Create a unified customer profile with behavioral insights, purchase history, and preferences. 

2. Personalized Segmentation for Targeted Campaigns 

  • Leverage AI-powered segmentation to classify customers based on demographics, purchase behavior, engagement history, and location. 
  • Automate customer journeys with behavior-based triggers, ensuring the right message reaches the right audience at the right time. 
  • Implement hyper-personalized marketing strategies with dynamic content recommendations and predictive targeting. 

3. Customer Analytics  

  • Gain actionable insights into customer behavior, engagement trends, and campaign performance with AI-powered business KPIs. 
  • Use predictive analytics to forecast customer needs, optimize marketing efforts, and improve retention strategies. 
  • Monitor customer lifetime value (CLV), churn rates, and purchase patterns to refine business strategies. 

4. Visualization & Insights – Intuitive Dashboards for Smarter Decisions 

  • Access an AI-driven analytics dashboard that transforms raw data into meaningful insights. 
  • Use real-time data visualization to identify trends, optimize marketing campaigns, and enhance customer experience.


Details

Infrastructure detailsCloud, Multi-Property, Add-on to a res system
Support languagesEN
CategoryBusiness intelligence
SubcategoryCustomer Data Platform (CDP)
Integrations
IndustryHospitality
This solution is suitable for:Restaurants, cafes and retail

Screenshots, videos and other resources

Product features

Customer Data Unification

Customer Profiling
Segmented Messaging (Reservation Type, Demographics)

Data Analytics and Reporting CDP

CRM Module
Dashboarding And Data Visualization
Data Analysis And Reporting
Email/Marketing Automation (MailChimp, Sendgrid, Salesforce Marketing Cloud, etc)

Data Cleansing, Transformation and Enrichment

Predictive Segmentation (Lookalike Modeling)

Management and Optimization CDP

Emailing Automation (Pre and Post Stay)
Multi-Lingual
Real Time Data Collection

Support Level

24/7 Online Support
Dedicated customer success manager

Integrations

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Technical specifications

Specifications
Configurations

The onboarding process at Zence is designed to be seamless and tailored to each client's unique needs. Upon engagement, our dedicated team works closely with your organization to understand your business goals and customer engagement strategies. We provide comprehensive training sessions to ensure your team is proficient in using our advanced loyalty and engagement platform effectively. Our support continues post-implementation with ongoing assistance to optimize program performance and achieve desired outcomes. Our commitment is to deliver a smooth transition and empower your business with robust tools for enhancing customer loyalty and driving growth in the competitive marketplace.

Scalability

Zence 360 is built with scalability at its core, ensuring that businesses can grow seamlessly while maintaining high performance and efficiency. The platform’s cloud-based architecture is designed to handle increasing volumes of data, traffic, and user demands without compromising speed or reliability. Whether you are a startup or a large enterprise, Zence 360 offers flexible solutions that scale with your business. Its modular design allows users to start with essential features and expand as needed, integrating advanced tools, automation, and analytics as your requirements evolve. Zence 360 supports a wide range of marketing, sales, and customer service capabilities, from basic processes to sophisticated multi-channel strategies. As your company grows, the platform’s powerful data integration and real-time reporting provide deeper insights, enabling informed decision-making at every level. The system’s intuitive interface ensures that teams of any size can manage operations effectively and efficiently, optimizing workflows across departments. Additionally, Zence 360’s robust support infrastructure ensures businesses have access to expert guidance to scale their operations and marketing strategies with ease. With continuous updates and a future-proof approach, Zence 360 allows businesses to stay ahead of industry trends, ensuring long-term scalability and adaptability to meet the demands of an ever-changing market landscape.

Fee structure

Project Based
Pricing:

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