Ireckonu transforms hospitality with its powerful Customer Data Platform (CDP) and Middleware, providing real-time, two-way integrations that seamlessly connect a hotel’s PMS, F&B, and reservation systems. Its Match and Merge feature consolidates duplicate profiles across these systems, ensuring consistent information at every touchpoint and creating unified Single Guest Profiles. Ireckonu empowers targeted, data-driven insights that enhance marketing revenue, refine management strategies, and deliver personalized, unparalleled guest experiences.